Question:
The Task: Based on the scenario below, you are required to write a 2000-word report. In this report, you must demonstrate an understanding and application of various consumer behaviour concepts and theories by analysing the facts gathered from the video and the survey, and present strategic recommendations. You will be required to incorporate recent peer-reviewed literature in order to justify your proposed recommendations.
How can Corporate Social Responsibility be meaningful if it is not based on formal binding legislation enforcement?
You may start your analysis with a discussion about the importance of business ethics, its philosophies and practices. You are expected to demonstrate an analytical knowledge and critical understanding of different ethical perspectives, including ethical business objectives. In doing so, you may refer to a number of ethical issues, including equality at the workplace, racial and sexual harassment, corporate sustainability, corporate governance, corporate citizenship, environmental sustainability and globalization. In your analysis, you may also include thoughts about the implications of business ethics in different contexts around the world.
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